Saturday, January 12, 2013

How to write a blurb

The blurb is what goes up on the back cover of a print book and is often in the front of a digital book, and also sometimes inside print books as well. On many websites and catalogs it’s the blurb that’s listed to describe the story and help the reader see if the story is one they’d like to read.

A good blurb is crucial to a reader buying your book.

Often there are word limits. Many websites in particular only allow so many characters of promo per book so you need to keep it short, sharp and appealing.

Begin with a line about the heroine (or main character). Who is she and why is this story about her?

Then a line about the hero explaining his motives.

Then a line about the plot.

DO NOT try to tell the whole story, mention any plot spoilers, or how the book concludes, or any minor characters.

DO make it as catchy and engaging as you can.

Try not to end the blurb with a question or a cutesy line incorporating the book title.

Helen Woodall

Helen is available to line edit and/ or content edit fiction and non-fiction. Rates on application.

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