Thursday, October 27, 2011
Target Your Audience
Once your book is written, it's very important to send it to the correct publisher/editor/agent for your target audience.
You need to decide which style of publishing suits you and your work: print, digital, self-publishing.
Will you be happy adhering to a standard company contract? Many houses publish their boilerplate contract on their website. Read it very carefully. Can you agree to every item on it?
Will following house rules of style, spelling, grammar etc suit you?
Does the publisher specialise in works similar to yours?
It's not a good idea to send a sweet romance to an erotic publisher, unless they also have a sweet/mainstream imprint. In the same way, if you write science fiction, sending it to house that principally publishes cozy mysteries, is just wasting your time and theirs.
Reading publishers' websites can help you formulate your ideas and target your audience appropriately.